Mr. Damodar Mall is the Chief Executive Officer of Reliance Retail Ltd. (Value Format). He is a former Director (Integrated Food Strategy) of Future Group. Mr. Mall is a business graduate from IIM Bangalore and an engineer from IIT Bombay. He won a gold medal for marketing at his business school. He has also performed brand management functions at Hindustan Unilever. He headed the first phone order supermarket, Sangam Direct, for Unilever in 2003. He was a part of Mr Kishore Biyani’s core strategy team.