Post Graduate Programme in Digital Marketing and Management

The wide reach of the internet has brought about a huge change in the advertising landscape. Companies are increasingly shifting from traditional marketing to digital marketing, using platforms such as Facebook, Twitter, Instagram etc. The digital marketing industry is booming and there is a huge demand for trained professionals in the field. Our Post Graduate Programame in Digital Marketing and Management (PGPDMM) has been designed keeping this scenario in mind.

With a combination of theoretical teaching, practical exercises and internships, the programme makes you a digital marketing expert in just 8 months. The course comprises 6 months of classroom training and 2 months of internship with our corporate partners across India and South Africa.

PGPDMM is a multi-module programme covering topics such as Search Engine Optimisation, Social Media Marketing, Email Marketing and Mobile Marketing.

Advantages of PGPDMM

• Six Certifications: Students of PGPDMM will receive six highly valued certificates

1. Postgraduate Programme in Digital Marketing & Management by Regenesys Institute of Management, India
2. Facebook Blueprint Certificate
3. Google AdWords Fundamental Certificate
4. Google Display Advertising Certificates
5. Google Video Advertising Certificates
6. Microsoft (Bing ads accredited Professional Certificate)

• 100% guaranteed placement 
• Scholarship for deserving candidates
• Opportunity to handle marketing campaigns independently
• Industry-recognised curriculum
• Chance to learn from practical exercises and live projects
• Chance to attend sessions with industry experts
• 2 months of internship 
• Chance to build a strong professional network

PGPDMM is divided into two semesters spanning over 6 months. The 6-month classroom study is followed by 2 months of internship.

*Depends on the choice of programme

Assessment Method 

Formative assessment: The formative assessment may include problem-solving assignments, company-based projects, group or individual presentations or responses to questions based on a case study.

Summative Assessment: Students are required to participate in one examination (summative) per module for which they need to attain a sub-minimum of 40%, and an overall module mark(assignment + exam) of 50%, in order to clear the module.

Summative assessments may take the form of closed book exam, which can include a case study, group or individual presentations, etc.

All formative and summative assessments may be moderated either internally and/or externally.

You have to follow these simple steps to a start your Regenesys journey:

Check Eligibility

• Graduation 
• Regenesys Management Admission Test (RMAT) 

Admission Process

Step 1: Fill in application form (fee payable)

Step 2: Participate in our entrance exam called Regenesys Management Admission Test (RMAT)

Step 3: Participate in an interview

Step 4: Submit documents*

Step 5: Receive the admission confirmation letter

Step 6: Pay the fees and become a student of Regenesys

*Documents required: marksheets of Class 10, Class 12 and latest education certificate; proof of identity

Course duration: 8 months

Programme Intakes: April - May 2019.

Course Fee: INR 3,50,000 plus taxes.